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Brands & manufacturers, take note: top tips in the new white paper on D2C and the role of marketplaces
Dear sellers, dear brand owners!
On the topic of direct sales by brands and manufacturers to consumers, also called Direct to Consumer (D2C), we have published a white paper with lots of useful tips for you. Did you know that the largest group of people who increasingly and especially like to shop directly from brands are 25- to 34-year-olds?1 Over the past few years, the D2C sales channel has grown at double-digit rates, faster than digital commerce overall. Growth of 9.2% is forecast for 2024.2 It is becoming increasingly important for brands to build trust online and establish Direct-to-Consumer sales.
In our white paper, you can learn how to build your business online as a brand owner and what role marketplaces such as eBay play in this. We introduce our programs that can support everyone who wants to sell on eBay, regardless of the sales volume your business has. We are happy to advise you.
We hope you enjoy reading our white paper!
Kind regards
Your eBay team
Important links
- The eBay Brand Program
- The eBay Fast Starter Program
- The eBay Pro Trader Program
- The eBay Account Management
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1 Eshop World (ESW), D2C and the impact on commerce, 3.8.2023 https://digital-commerce.post.ch/de/pages/blog/2023/d2c-und-die-auswirkungen-auf-den-handel
2 D2C Guide 2024. What is D2C? Direct-to-Consumer for online brands, 1.4.2024 https://beckmannsys.com/d2c-guide/
